Google Ads + CRM

Custom Google Ads + CRM Dashboard

Google Ads shows you clicks. Your CRM shows you deals. We join them so you see which campaign actually produced revenue.

Google Ads reporting ends at the click or the conversion event. Your CRM reporting ends at the deal. Nobody joins the two in a way that answers the real question: which campaigns and keywords are producing closed-won revenue. We build that dashboard.

Cost per deal
Not cost per click
True ROAS
From CRM revenue
Near real-time
Refresh cadence
Any CRM
SF, Zoho, HubSpot, more
What you see

Standard modules on this dashboard

Every build is custom. These are the modules we ship most often for this use case. Mix and match, add new ones, drop what you don't need.

Spend to Click to Call to Deal

Full funnel attribution. Google Ads spend, call tracker calls, CRM opportunities, closed deals. All joined.

Cost per Deal by Campaign and Keyword

Not cost per click. Not cost per lead. Cost per actual closed deal, matched back to the campaign and keyword that produced it.

True ROAS

Return on ad spend using CRM revenue data, not Google Ads conversion value. See which campaigns are profitable and which are not.

Negative Keyword Opportunities

Keywords that generate clicks but no deals. Pull them into a shared view your PPC team can act on weekly.

Landing Page Performance

By page, not just by campaign. Which pages produce deals and which produce bounces.

Multi-Account + Multi-Brand Rollups

If you run multiple Google Ads accounts across brands or clients, every team sees their own slice.

Test it out

Call us. Watch yourself appear in queue.

A live piece of what we build. Dial the number and your call shows up here within 6 seconds. Mount it on a TV in your call center and you have an operations screen your floor and leadership share.

Dial from any phone
(855) 605-7127
  • — The live widget polls your call system every 6 seconds
  • — Caller numbers are masked to the last 4 digits
  • — Perfect for a wall-mounted TV in the call center
  • — Pair it with any of our standard dashboards
A real person will pick up — tell us what you're building and we'll show you how it would look for you.
Live Queue · TrussCharts demo
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Dial the number and watch yourself appear here within 6 seconds. The number masking matches what a dashboard on your call center TV would show.
Refreshes every 6 seconds · Caller numbers masked to last 4GET /api/queue-live
FAQ

Common questions

Via the Google Ads API with OAuth and a developer token. We request only the accounts and campaigns you authorize.
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Get a quote

Tell us your systems. Get a fixed quote in 48 hours.

We ask what you use, what nobody can answer today, and who needs to see the data. We come back with a fixed scope and quote within two business days of our discovery.

We will not add you to a drip list. Promise.